Comment on Reciprocity – LuxuryRealEstate.com listings on your website by Jim Walberg

Hello Michael, Your comments touched a cord in me today. A "virus" to be shared within our real estate community is one of unconditional sharing - sharing with no expectation of anything in return. The power of cross-pollenization was revealed to me over 20 years ago with a story about a farmer in Iowa that consistently won the blue ribbon for his corn at the State Fair. At the conclusion of each State Fair he would back up his stack-bed truck and hand out 50 pound sacks of his prize corn seed to any farmer that wanted it - for free!!! He was always asked as to why he would do such a thing, because it didn't make sense that he would want other farmers around him to maybe compete for the prize he had won each year now that they had his corn seed. His answer was always the same. He asked the person with the question if they had ever heard of cross-pollenization. He said bees have no concept of property lines. And, if the corn all around his farm did not have the best possible corn, the bees would pollenate his corn with inferior pollen and bring the quality of his corn down. So, it was in his best interest to have all of his fellow farmers have the highest quality of corn possible because it helped his corn stay GREAT! This is a lesson I have never forgotten. Anyone of my "competitors" in real estate can come to my office and copy any of our systems or marketing tools and use them - for free. It only keeps all of our "corn" at the highest possible levels of quality. Thanks again for the reminder of the benefit of cross-pollenization. Until next time...Jim